GRAPHIC DESIGN: "Typography Objects"

Background and Premise: Graphic Design students have recently been showing a distinct lack of imagination when placing text into graphic design work. To that end, this assignment will help student learn how to incorporate TYPE into a design in a meaningful way.

Before you get started: You will be given an item which you will be "typographing." The list of available "Things" are:

Shovel
Pencil
Tree
Fork
Basketball
Boat
Truck
Scissors
Spoon
Chopsticks
Lawn Mower
Christmas Tree
Coffee Cup
Hoodie
Corn
Chicken
Diamond Ring
Ladders
Toothbrush
Stapler
Computer
Clock
Mountain
Santa Claus
Fish

The Typography Objects: You will be responsible for creating TWO different Typographic respresentations of your object on two different canvases, as outlined below. Each should be on a 8 1/2 inch by 11 inch canvas in Photoshop (you can make your canvas 11 x 8 1/2, if you wish).

  1. TYPOGRAPHIC OBJECT ONE: Using the letters in your object only once in a legible way, create a typographic design that illustrates your object in some way. This can be either literal or figurative. You will be using a color palette of only the solid, simple colors of the rainbow to color your letters. Your background can be either black or white.
  2. TYPOGRAPHIC OBJECT TWO: Also using your object, you must incorporate the physical image of your object into a typographic design.
  3. When you have completed this assignment, save it as a JPEG and turn it into the DROPBOX, call it "lastname_typography_ad.jpg"

Grading: This assignment will be worth a total of 100 points:

  • 25 points for proper inclusion of a picture or image of your item.
  • 25 points for proper inclusion of a typographic representation of your "Catch Phrase."
  • 50 points, based upon Mr. B.'s whims, regarding the overall look and eye appeal of the final product.